Mobile consumption by travellers has exploded. 30 million people are hunting for travel content every month, exclusively on mobile. From research to purchase to actually experiencing the trip, travellers are always connected and active on their mobile devices. Particularly in the research phase, mobile travellers seek inspiration from the web, friends and family to plan travel - which is a huge opportunity for travel businesses. Somo's new infographic, ‘Winning with Mobile: How the Connected Consumer is Transforming Travel’ gathers key stats and insights on connected traveler behaviour as well as opportunities for the travel industry based on recent trends. View the infographic at Somo