When a revenue manager leaves, that means others within the organization are called upon to fill the void. They often must self-train for the task, diverting their energy and focus from their normal duties to serve as a stopgap measure in a highly specialized discipline. And often these fill-ins make mistakes that cost the hotel lost revenue. Losing a revenue manager also impacts the hotel’s strategy. Gone is the surgical examination of business mix and group demand; business is instead booked on gut feeling. The loss of a revenue manager can also mean the loss of a long-term outlook, as other staff members scramble to fill the next few days or weeks as opposed to the next few months and years that will serve as the foundation of future success. It becomes a very narrowed-down look at revenue management, where the property is simply trying to maintain inventory controls. Get the full story at HotelNewsNow