If your goal is to drive organic traffic, what specific, strategic methods should you employ to build the right amount of organic traffic? In this article, HubSpot explains the process for creating a content strategy that drives traffic in detail. It starts with audience research, and is built on determining the best form of content, creating a pattern of frequency, tailoring the style to your audience, and focusing on keywords your audience searches for online. By engaging in this process, then repeating it, you’ll be able to develop a powerful strategy that produces steady amounts of organic traffic. Get the full story at HubSpot