With ongoing optimizations and new products being released regularly, it can be easy for hoteliers to fall behind on trends and miss opportunities to get the most out of their digital strategy through the entire Google ecosystem. This article highlights some of the latest developments from Google, including new products and enhancements to existing products, which can greatly impact the digital marketing results for hotels. HEBS Digital also take a closer look at how each product can be utilized and share success stories from clients that have taken advantage of the full Google suite. Get the full story at HEBS Digital