Just like hotels are reviewed on TripAdvisor, the site has introduced guidelines for reviewing airlines. Those who have flown on a a particular airline can leave reviews on everything from how the seats were to the flight attendants’ service delivery. Given how well the Tripadvisor brand is trusted, airline reviews on the site have the potential to change how airlines market to customers. TripAdvisor airline reviews are about trust. And nothing builds brand trust like a peer review from another passenger. Many airlines on TripAdvisor already have over a thousand reviews. Like hotels, airlines should be replying to selected reviews, and certainly monitoring them regularly. Reviews are a good indication of overall service levels. Get the full story at Simpliflying and Tnooz