You could call them "greycationers": the 50-plus age group mutating under a massive influx of baby-boomers who grew up in the 1960s. After redefining youth culture, they are now making their mark on older age.

Health pursuits and sports, spas, swimming and cycling are all popular, as are vacations organized around cultural events like concerts and museum visits, tour operators say.

In Britain, where domestic holidays are also in vogue, summer rock and folk festivals are multiplying and boomers seeking to shun the coach-tour badges of old age are taking road trips in cult autos like the Volkswagen Microbus.

The most recent report by the United Nations Travel Organization in June said domestic and short-haul travel in Europe was holding up better than long-haul so far this year.

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