Over the last month, the pace of new bookings overall is down -2.2 percent, and the pace of new group business bookings in particular is down -8.5 percent over the same time last year. Average daily rates (ADR) and revenue per available room (RevPAR) are showing signs of growth, however, up 0.6 percent and 1.6 percent in the fourth quarter of 2016, respectively, across all travel segments. ADR is also growing in 20 of the top 25 North American markets. “October’s reservation results reinforce the need for hoteliers to actively compete for new bookings, particularly with business travelers,” said John Hach, TravelClick’s senior industry analyst. “Although booking pace is weakening – driven primarily by a decrease in new group reservations – there is still considerable demand generation that’s occurring within local markets.” Get the full story at TravelClick