In 2014 over 1.1 billion tourists travelled abroad and this number is expected to increase by 3-4% in 2015. These figures suggest that the travel industry is booming, but travel marketers still have various obstacles to overcome when promoting destinations and package deals. In JBH's latest infographic with Smart Insights and SimilarWeb the company explores the state of travel marketing in 2015 – providing data on global travel spending, insights into traveller behaviour and examine key channels and trends marketers need to utilise in 2015. Get the full story at JBH