Jones illustrated the differences between the current website, which he used to spearhead, and the homepage, where he is now Chairman. While Kayak’s page is clean and search-focused, Travelocity’s page gives browsers a plethora of options – which could get overwhelming and cause customers to split. As Jones put it, “When I look at this page I don’t understand – what does Travelocity want me to do?” Get the full story at Retail's Big Blog