Kempinski Hotels has deployed IDeaS V5i ASP Revenue Optimization solution at several of its key hotels.

Kempinski has had close ties with IDeaS for many years, having used IDeaS Enterprise solution successfully for more than 6 years, but decided to shift to IDeaS ASP product to employ the benefits of IDeaS Best Available Rate functionality and integration with Rate Shopper price recommendations.

"We had considered the pros and cons of shifting the application for some time. We have had a long and highly productive relationship with IDeaS for many years, and we have been very happy with the results we achieved with IDeaS enterprise product," said Gerald Haberhauer, Group Director of Revenue Management at Kempinski. "We learnt of the launch of the IDeaS ASP product and we were impressed with the advanced nature of the solution and its ability to leverage the internet to factor in new sources of data, such as rate shopping information."

"In our further evaluation of the product we tested the ASP solution at several of properties and found that the Best Available Rate recommendations along with the ability to tie together visibility across the group was very meaningful for us," added Haberhauer.

"Kempinski has a long tradition of excellence which I believe is in part due to their openness to leverage the latest industry developments to keep their operations vibrant," said Fabian Specht, Director of Business Development & Distribution. "We are proud of our long partnership with Kempinski and we look forward to working together with Kempinski for the years ahead, providing them the latest, state-of-art revenue optimization solution available in the market."

With hotels overlooking the Bosphorus in Istanbul, the historic Liberty's department store in London, Red Square in Moscow and the Brandenburg Gate in Berlin, Kempinski's collection of individuals includes historic landmarks, stunning modern architecture and former royal residences. Each property celebrates the local character and culture of the country, while offering luxurious accommodation, superb cuisine and unrivalled facilities - complemented by impeccable service.

In addition to offering discerning travellers a selection of the finest city hotels in the world, Kempinski also offers guests exclusive resorts in breathtaking destinations, each combining local flair and ambience with the international standards of service and luxury that are synonymous with Kempinski.

IDeaS Pricing and Channel Management

Designed to help manage the increasing array of outside influences that affect their business strategies, IDeaS Pricing and Channel Management module provides a new level of control for hoteliers.

IDeaS provides a single source that consolidates information about the hotel with a view to the future that includes competitive intelligence and an assessment of all distribution channels. This data is presented in a way that is easy to interpret and allows action on a real-time basis to tune pricing, adjust distribution channels or shift marketing dollars.