has teamed up with Spotify to produce a series of interactive maps, playlists and podcasts – each one linked to 10 different destinations. The content can be found on a dedicated online hub, with ads also running on both’s main site and the Spotify platform. Each city is broken down by area, with playlists bringing to life the distinct sounds of each one. For instance, East London’s playlist includes songs by local artists like Dizzee Rascal and Katy B. Get the full story at Econsultancy