While it may seem redundant to constantly rehash offers for every holiday, extended weekends elicit far more travel than other times of the year and properties have to make their voices heard amid the noise. “Memorial Day weekend is all about convenience, relaxation and fun,” said Taylor Rains, account executive at Rawle Murdy Associates, Charleston, SC. “As the unofficial start of summer, travelers are looking for a taste of what the coming months will bring but know they don’t have the luxury of letting go in complete summer-style,” he said. “It is only a long weekend after all. “By leveraging summer activities and offerings luxury hotels have the opportunity to entice those travelers looking for a weekend of summer fun. Luxury hotels would also do well to target their respective local and drive markets.” Get the full story at Luxury Daily