Speaking to TTG Asia e-Daily on the sidelines of a panel discussion yesterday, Imbert Fung, director Southeast Asia of Kayak, said: “Ultimately for the travel industry (and its various product segments) including hotels, car rental or flight products, there will (eventually be a greater focus on) differentiation rather than price. “There will definitely be players, especially luxury players, who want to put in additional attributes that they know people will be willing to pay for.” Elaborating, Fung said: “Passengers have so many choices with flights these days and price is important but maybe ultimately they want a comfortable flight with Wi-Fi on board and maybe there can be a simple filter we can provide (for that). Get the full story at TTG Asia