Historically, the travel industry has treated different demographics as distinct entities, with little overlap. There are business travelers checking into a standard Sheraton or Hilton and racking up loyalty points for a blow out summer vacation at a luxury property in Maui. And then there are those experience-obsessed, budget-conscious millennials, who are supposedly seeking more frequent and off-the-beaten-track trips using the likes of Airbnb. But of course, millennials go on business trips, too. And when they do, they’re increasingly planning them in the same way they would a weekend away—which is perhaps why travel companies are adapting to their needs. Sam Shank is the CEO of HotelTonight. While the app was founded in 2010 on the basis of booking super-last-minute hotels, last year it expanded to offering bookings up to three months in advance. The company says it curates its offerings more than competitors like Booking.com or Expedia, with 90% of its hotel listings falling into what Shank describes as “boutique, independent, and/or distinctive hotels.” In 2017, the company saw a roughly 50% spike in annual usage of the app for business travel, with some travelers tacking on weekends away to their business trips. Get the full story at Quartzy