Based on eMarketer's latest forecast of digital and mobile travel researching and booking, 128.8 million people in the US will research travel on the internet this year, or 63.0% of internet users. Of that group, 47.4% will do so via mobile. Meanwhile, 106.3 million people (52.0% of internet users) will actually book travel online, including 31.6% of the total who will book travel on their mobile devices. Most mobile travel research - and booking - will occur on smartphones rather than tablets. More than nine in 10 mobile travel researchers will use smartphones to look up info this year, vs. 81.5% who will use tablets. The gap is much smaller when it comes to booking behaviors. Get the full story at eMarketer