Social commerce is the new frontier for the retail industry. The space has grown tremendously in the last two years and will be a multi-billion dollar industry by 2015. In this inaugural report, The Social Commerce IQ: Retail, 8thBridge has analyzed the top 200 retailers on Facebook and ranked them based on their Social Commerce IQ. We examine how these retailers use Facebook and what strategies are the most critical for success. We believe that retailers with a higher Social Commerce IQ create better experiences for their customers. Insights from the report include: - Social shopping engagement rates are 30% higher than other status updates - Over 35 million people have shared a product on Facebook - 35% of people are more likely to buy a product if it has more Likes on the product page - Nearly 60% of Likes on product pages are driven by product owners - 22 million people have been driven to make a purchase based on a Facebook recommendation Get a complimentary copy of the report at 8thBridge