Looking across all travelers, a strong majority (79%) noted they commonly bring technology on their trips to stay in touch with their family and friends. At least two-thirds bringing laptops, wireless broadband, portable GPS, and smartphones also utilizing mobile travel apps, among other tools. The Business Traveler Market Segmentation Study survey findings – sponsored by Concur, a leading provider of integrated travel and expense management solutions for companies of all sizes – were released today by the Global Business Travel Association Foundation (GBTA), the research arm of the Global Business Travel Association. In general, looking at all road warriors: - Majority of business travelers report there is no substitute for being there in person (78%), and enjoy traveling for work (78%). - Almost half of business travelers report that staying in touch on the road with family and friends (46%) and staying safe (46%) while traveling are the most important goals on trip. - Nearly half (46%) have to work under tight budgets, putting pressure on their travel plans. - The average trip lasts four days and costs $1,837 USD. - Business travelers tend to be college-educated (71%), 38 years old on average, and male (59%). Get the full story at HSMAI