As a solution to this challenge, Oetker Collection recently adopted the Premium version of Leonardo’s VScape Digital Asset Management System – a central, cloud based enterprise software system to centralize, organize and make use of an unlimited number of hotel media assets efficiently, seamlessly and securely. Additionally, VScape provides Oetker Collection direct connectivity to Leonardo’s VNetwork, the most extensive visual media syndication network in the global travel industry. “We know that our target guests are shopping for hotels online and that their booking decisions are heavily influenced by the quality and quantity of hotel images they’re seeing. We also know that the demand for hotel images will only increase. With that, we sought out an easy way to manage our growing library of high-resolution media internally and increase the quantity of images displayed on travel websites. Leonardo’s VScape was the clear solution for us, as it provides all of the digital asset management and connectivity options we need right now and as we grow,” says Laetitia Guy-Debout, Marketing Manager, Oetker Collection. Get the full story at Leonardo