With this feature - called the Pin Collective - the company behind the popular visual search and idea engine has hand-selected a group of publishers, production shops, and creators to craft pins that capture users’ attention. Pinterest has brought on board Brit + Co, Tastemade, Refinery29, PureWow, The Mill, McBeard, Loop88, Moment Studio, and a “global group” of individual creators: Kyla Herbes, Gary Arndt, Amanda Holstein, Sarah Barnes, and Peter Lombardi. “We know marketers have a lot to manage,” wrote Pinterest creative strategist Nikki Bazzani in a blog post. “To make sure it’s always easy to advertise on Pinterest, we’re developing a creative ecosystem that helps marketers of all sizes create inspiring, actionable Pins - no matter their budget or production resources. Our goal is to help brands get what they need to produce content that’s optimized for Pinterest’s visual format and Pinners’ unique behavior.” Get the full story at VentureBeat Read also "Pinterest reaches 150 million monthly active users" at Social Media Today and "Pinterest launches promote button" at SocialTimes