Some key features of the new interface are listed below: - Displays all the statistics related to reviews (tracked from 120+ channels) in a very visually appealing manner - Allows the user to respond to guest reviews almost instantly - Offers flexibility to customize the reply template according to the review type (positive, negative or neutral) - Mobile version allows the user to view and respond to all the guest reviews even while on the go - Analyses and monitors reviews on all social media platforms with respect to selected KPIs like number of tweets, likes, shares, followers, etc. - Provides a detailed comparison of your social health vs the hotel’s comp set. - Generates comprehensive pulse reports with a score of different KPIs on a daily, weekly or monthly basis. Commenting on the news, Mr. Bhanu Chopra, CEO, RateGain, says, “We are extremely excited as we unveil the new and modern UI of our online reputation management tool, with an aim to simplify, and at the same time, enrich the user experience. In the current scenario, Online reputation management is of tremendous significance to all the hotels worldwide. Realizing the same, and the growing demand of the consumer for new, simplified and beautiful designs, it was important for us to come up with an altogether newly designed BrandGain.” The new interface lays a strong emphasis on the visual appeal and boasts of an elegant and creative look, which is key to attracting more users on the platform and ensuring that the current users are able to fulfil their tasks and accomplish their goals with ease. The company has also announced free trial to allow hotels to try their tool and get the hands on with the new interface. Adds Mr. Chopra, “At RateGain, we are constantly innovating and keep on adding new features to our existing tools in order to deliver better results to the user. The interface of BrandGain has been re-designed keeping in mind an increasing number of hotels willing to use the tool to take control their brand image online. This is because of the direct impact that the function has on the hotel’s business, profitability and therefore, revenues” BrandGain is RateGain’s online reputation management tool for hotels which extensively tracks guest reviews and feedback from over 120 channels and brings all of it on a single platform. The information enables hotels to improve their guest experience and further enhance their productivity. Related Link: RateGain