At the same time, Thomas Cook chief executive Harriet Green outlined her determination to move a greater proportion of business online - backed by findings from research among 18,000 consumers across Europe. She said: “Travel is an omni-channel environment and 92% of our customers use the web as part of their travel journey. “But our customers say the web on its own doesn’t cut it. They want to have trust and care." She added: “Cook already has 34% of its business via the web - that is a lot better than people think - and we have put all our products through all channels at the same pricing. “But we don’t want to be an online travel agent with every piece of product out there and no assurance [for customers]. Get the full story at Travel Weekly UK