More hotel companies and independent owners are gravitating toward the basic motel model with exterior corridors and rooms that guests can drive up to. But they are introducing a modern twist, with whimsical décor and better food and beverage options. Motels “are really the icons of family travel and friendly road trips back in that time,” says Amanda Marcello, senior vice president of brand strategy for RLHC. “They were fun and they were easy and people had a great experience there. You could park your car right in front and walk into the door.” Miami, New Orleans, Austin, Napa Valley, and New York are among the many destinations that hotel companies have targeted for this retro hotel model. The chic motels are a hit with two all-important demographics--nostalgic Baby Boomers and Millennials, those travelers in their 20s and 30s who are looking for non-cookie cutter experiences when they travel. Get the full story at USA Today