ReviewPro’s award-winning solution has been implemented to help improve Kempinski Hotels’ ability to listen and respond to guest feedback to enable the group to deliver even more extraordinary customer experiences. Riko van Santen, Kempinski’s Vice President of Digital Strategy & Distribution, said, “We have worked proactively for several years both at a corporate and property level to listen and respond to online feedback. We switched to ReviewPro for a number of compelling reasons. They offer online guest feedback from more sources and in more languages than their competitors, including more than 100 online travel agencies, review sites and social media platforms. Also, ReviewPro’s sentiment analysis of guest feedback analyzes reviews in their native language and offers valuable insight into operational and service strengths and weaknesses, not only for each of our hotels but for our competitors as well.” According to van Santen, “Another compelling reason was ReviewPro’s new Revenue Optimizer tool, which allows us to maximize our ADR, occupancy and RevPAR by comparing the Global Review Index™ and rates of our hotels with those of our direct competitors. The company also offers an in-depth engagement and support department which provides us with unparalleled guidance worldwide.” “Kempinski is an iconic hotel brand that has managed to differentiate itself from its competitors by delivering a superior guest experience to its clients. We are thrilled that this globally recognized luxury brand has decided to switch to ReviewPro to improve their already high levels of operational and service excellence. Our partnership will allow Kempinski to leverage our world-class guest satisfaction analytics and sentiment analysis to continue fine tuning the guest experience across their impressive international portfolio,” said ReviewPro CEO RJ Friedlander. Related Link: ReviewPro