The Best-In-Class award is the highest honor bestowed by the Interactive Media Awards. It represents the very best in planning, execution and overall professionalism. "Our digital marketing group at Sabre Hospitality focuses on quality over quantity. We make it our mission to design and develop websites that meet the towering expectations of our customers but with a strong focus on UX and conversion," said Alex Alt, president of Sabre Hospitality Solutions. "We want visually stunning websites that translate into bookings for our hotels and receiving the highest level of recognition in an award category like this is validation that we achieved our goals." The Interactive Media Awards recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement. Entries are judged based on five criteria: Design, Content, Feature Functionality, Usability and Standards Compliance. To win an IMA, websites must excel in each criterion, rise above competitors' sites and deserve to be a top choice for their target market. Get the full story at Sabre Hospitality Solutions