By putting valuable guest data to good use, Serenata is able to engage guests through their suite of CRM services, ultimately inspiring guest loyalty. “Serenata is our partner in delivering the highest quality services to our global clients, and we couldn’t be prouder of this well-deserved recognition,” said HEBS Digital President and CEO, Max Starkov. “Congratulations to the whole Serenata team on this receiving this honor, yet again.” Get the full story at HEBS Digital