PressDoc is a one-stop shop for creating and promoting press releases online. Releases are cleanly laid out, making it easy for journalists to find the information they need. If you’re new to dealing with the press, this is a good way of making sure that you get all the important elements, like a clear summary and any relevant links, images, videos and documents, slotted into a single, easy-to-read page. Stats are available to track your success.

Similarly to PressDoc, Prezly provides an easy way to create a multimedia press release complete with images and embedded video. Social media integration is built in, allowing you to auto-post to blogs, Twitter and Facebook. Unlike PressDoc, there’s support for mailing lists, allowing you to get in touch with email contacts about your release direct from the interface, although the number of addresses you can contact is limited on all but the most expensive price plan.

Aimed at startups and medium-sized companies, PressKing is an all-in-one, self-service PR management tool comprising press release distribution, media monitoring and web analytics. As with PressDoc and Prezly, your press releases can be created online, included rich media and attachments. Unlike its competitors, PressKing has its own database of over 200,000 contacts to push your releases to in addition to any contacts you may have.

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