When constructing your budget, think about upgrades your property needs to make regarding digital technology and marketing strategy. Knowledge of where the industry’s key benchmarks are headed is critical to budgeting appropriately and knowing where to focus your efforts to see results. HEBS Digital's whitepaper will provide you with - Key Industry Factors & Insights: Four things to consider when creating your property’s 2019 digital marketing and technology budget. - Action Plan for creating Your Budget: Learn how to get started creating a budget that will guide you through a successful year. - Breakdown of the Budget: Recommendations for key marketing initiatives including SEM, SEO, Content, and Online Media. Download the whitepaper at HEBS Digital