Going live today, the site features Singapore’s indie scene, bioluminescent diving in the Maldives, the best running routes in Macau as well as interviews from renowned personalities. “Travel is the heart and soul of Momentum - but we’re using it as a filter to explore something much bigger,” said Matt Potter, John Brown’s Chief Content Officer. “You won’t see tourist guides on Momentum. We’ll never tell you the ‘20 things you have to see in Sydney’ and we don’t care about the best beaches in the Maldives. But if you want to read about cultural currents, technological trends, and art, music and food features that are genuinely engaged with local scenes across Asia Pacific, Momentum is the place to turn.” A captivating comprehensive lifestyle platform, Momentum will feature the region’s cultural trends, food and drink, technology, art, business and fashion. The new site seeks engagement with a world and an audience that are way beyond that of the traditional travel market - reflecting Starwood’s own position as the world’s premiere hotelier and industry innovator. Get the full story at Global Travel Media Related Link: Starwood Momentum