SynXis and GolfHero entered an agreement which gives hotels using the SynXis Booking Engine exposure to the millions of golfers booking online each week.

GolfHero and SynXis constructed an OTA XML standard interface to give their mutual customers a robust, private label HTML solution. The interface enables the hotel property to offer a dynamic golf packaging solution on their web site. This powerful technology solution was designed for any hotel property who wishes to provide golfers the ability to seamlessly book accommodations and tee times in real time with a single credit card transaction. The hotel can now bundle their room inventory with live tee time inventory from surrounding golf courses and earn a commission on every transaction.

'Our customers will be very impressed with the GolfHero product which will give them one more way to compete in the marketplace with some of the mega-resorts and chains,' said Bill Nicholson, President and General Manager at SynXis. 'Our hotels can now take advantage of this fast-growing market segment of golfers.'

GolfHero is set up as a new channel for distribution in the SynXis RedX Control Center and can have rates and descriptions specific to the golf travel market. Hotel guests will benefit with a single transaction for both hotel and tee time reservations, easy location of nearby golf courses, and no 'convenience' fees. SynXis customers will benefit with greater distribution and incremental revenue from the commissions paid to them from their traveling golfers.

'Our relationship with SynXis is a natural fit. They have an impressive portfolio of hotels and resorts that will really be able to take full advantage of our combined products,' added Roy Staten, Founder of GolfHero. 'The SynXis technology made it easy to integrate our solutions and we are looking forward to a mutually beneficial partnership that expands their offerings to their customers.'