The new supply threat: How hotel sales teams are fighting back
Jun 09, 2017
The opening of a shiny, new hotel in the market can make even the most successful hotel sales manager shudder with nervousness. After all, new hotels create buzz.
Everyone wants a piece of them. Especially meeting planners who are hungry for something new and novel.
Even if the hotel’s meeting capabilities and venue space don’t turn out to be as amazing as marketed, one thing is for certain – they have the upper hand and will be well-positioned to steal group business for at least a few years.
Hotel marketing agency Tambourine asked a few hotel group sales experts for their advice on innovative ways to deal with new competitors for group business.
Get the full story at Tambourine