The Set Hotels, known for their modern take on grand luxury, is leading the trend for hoteliers across Europe with their decision to partner with Cendyn, the leading hotel CRM platform. Headquartered in London, ultra-luxury hotel group The Set owns and operates three iconic properties in Europe: Hotel Café Royal in London, Conservatorium in Amsterdam and Hotel Lutetia in Paris. With a unique, grand take on each property, The Set prides themselves as a group of hotels that puts the modern guests’ needs and expectations at the heart of what they do. Martijn van Eijk, Director of Guest Loyalty & Retention commented, “We’re extremely excited to be embarking on this partnership with Cendyn. As one of the most important aspects of what we do, we are looking at multiple ways in which we can leverage the data we have to help drive loyalty and guest retention, whilst ensuring it is managed and utilized in a secure and compliant way. In order for us to use this data in the right way and provide the best possible experience for all our guests, we need an engine to help power that, and that engine is Cendyn.” Get the full story at Cendyn