Consumers today are becoming increasingly accustomed to companies asking for feedback. Whether you just paid for coffee and were asked about your experience or you received an email from your credit card company asking for feedback, survey solicitation is becoming a weekly, or even daily, occurrence. With so many businesses striving to tailor their customer experience, feedback is critical to move the needle. In the hospitality industry, guest feedback is absolutely pivotal in creating a positive experience. Proper response to feedback can also turn a negative experience around to ensure repeat business. Get the full story at Revinate