Travel agents are making a comeback
Sep 08, 2014
Although online travel websites like Priceline and Expedia are now responsible about 70% of travel booking in the U.S., the folks who work out of brick-and-mortar travel agencies are reporting booming sales.
Travel agents say revenues, bookings and the total number of clients are up in the first half of 2014 compared with the same period last year, according to a survey by the American Society of Travel Agents, which represents nearly 6,000 travel agents across the country.
Of the agents questioned in the survey, 47% reported higher revenue, with 27% saying revenue has remained about the same as last year. Also, 45% reported more transactions this year, with 30% saying business has been about the same.
The surge in business for travel agents may be a sign that Americans—encouraged by an improved economy and higher home values—are turning to travel agents to plan more intricate vacations, according to travel agents.
“You book an airline seat or a hotel online,” said Jay Johnson, owner of Coastline Travel Advisors in Garden Grove. “But if you want to do something more exotic like go to Buton in Indonesia, you want to talk to an expert.”
Get the full story at the Los Angeles Times
Read also "Survey says: More affluent travelers plan to use travel agents" at Travel Pulse