A colleague of the late Apple founder Steve Jobs for many years having started working with him at Next before his return to Apple, ken Segall addressed the inaugural Connections Luxury event last week. Segall said that the design of most travel websites was lacking: “Most of the sites have pretty bad design, they are not that pleasing to look at so [using them] feels like more work. “There is a restful state you are in when everything in front of you is so simple. I think probably the travel industry could do with a bit of that. “Every hotel has its own site, and then there are the aggregators, but the individuality of those hotels kind of goes away when they are just in a little slot and you see 20 of them and click on each one and you get the same photos. You are not really getting a travel experience.” Get the full story at Travolution