A majority of these follow-up actions occurred within an hour of the mobile search, a much more rapid move to potential conversion than is the average for desktop searches. The majority of mobile searches take place in the afternoon and evening, and most happen in a place likely to have a desktop connection available. Startlingly, smartphone users located at a school were more likely to launch a travel search - defined as searching for prices for flights, hotels, etc.—than any other type of search from a school. Get the full story at Tnooz and Google