TravelClick, global provider of innovative cloud-based solutions that enable hotels to grow revenue, will present three free webinars on December 1 and 2 to review third quarter 2014 hotel performance results and trends. Findings will be presented by TravelClick executive John Hach, Senior Vice President, Global Product Management, and Dr. Brumby McLeod, assistant professor at the College of Charleston School of Business. They will discuss current and future best practices for hotels to transform big data into actionable business intelligence to create a unique and localized competitive advantage. The webinars will be moderated by Barbara Taylor Carpender, President and CEO at Taylored Alliances. Leveraging "big data" is rapidly becoming one of the most talked about topics and important trends throughout the global hotel industry. However, what does big data actually mean in terms of helping hotels to maximize profitability? What tools and competencies are needed for a hotel to obtain the most benefit from big data solutions? How is big data being deployed at a local level to generate incremental revenue per available room (RevPAR)? The webinar will address these questions and other benefits of implementing big data solutions. Additionally, the TravelClick webinar will review current and emerging market trends, highlight third quarter hotel performance results and future industry trends that are based on TravelClick's proprietary Agency360® solution, eMonitor market performance reports and Demand360® forward-looking hotel booking data. Key topics: - Review and analysis of 2014 third quarter hotel performance - Regional analysis of key markets throughout the world - Emerging global and local market trends - Best practices for leveraging big data solutions - 2015 outlook and RevPAR pace review - Three sessions will be offered to accommodate a range of time zones. Click the links to register: 1 December 22:00 (10pm EST - New York) 2 December 10:00 (10am EST - New York) 2 December 14:00 (2pm EST - New York)