The partnership will initially provide hotels that are based in New York, Los Angeles, Las Vegas, Miami, San Francisco, New Orleans, Orange County, Honolulu, San Diego, Seattle and Orlando with a two-way connection via TravelClick Channel Management to provide rates and inventory on the OTA. Roomlia plans to be in all major United States markets by the end of 2014, and as they continue to expand to these new markets, increasingly more hotels will benefit from this connection and leverage the growth of the mobile booking space. “The signing of roomlia showcases TravelClick’s commitment to ensure that its hotel customers have access to the most expansive selection of OTA connections, as well as have the ability to capitalize on the growing opportunity to generate bookings via mobile technology,” said Guido Salvatori, Director of Global Network Partnerships and Integrations at TravelClick. “Providing hotels with access to roomlia through TravelClick Channel Management will deliver new revenue opportunities for our thousands of hotel customers that rely on us to help manage their OTA booking strategy.” “As a leader in reservations solutions and channel management, TravelClick is an ideal partner to provide us with the opportunity to expand our reach and enable hotels to easily connect with roomlia,” said Michael Reichartz, Co-Founder at roomlia. “As we continue to expand our geographical footprint, there will be more and more opportunities for TravelClick’s customers to offer inventory through our platform.” TravelClick Channel Management allows hotels to efficiently manage their rates and inventory, while seamlessly connecting to more than 800 OTAs from one single source. Related Link: TravelClick