The Indian online travel segment is one of the fastest growing sector in the e-commerce story. The Internet and Mobile Association of India has estimated that the average number of online travel transactions has increased nearly fourfold from 207,000 a month in 2003-04 to 795,000 in 2005-06.

The entry of two global online giants - Travelocity and Expedia.com - couldn’t have been more perfect as they attempt to expand their reach in the country.

While Travelocity will be entering India with its Singapore-based online company Zuji, Expedia is yet to announce its detailed plans.

Zuji’s site, it plans to establish a specialist online travel team in India with a view to launch a ‘Travelocity India’ site.

The team will be based in Mumbai and will be supported by Zuji’s regional headquarters team in Singapore. The company has already identified Himanshu Singh to head the Indian Travelocity team.

Indian online players such as Makemytrip, Yatra, Travelguru and Cleartrip are not too perturbed by the move.

Get the full story at the Business Standard