The comments from the company’s president and CEO, Gordon Wilson, came during a discussion to coincide with its 2016 third quarter financial results this week. Wilson says travel agencies will have a role to play in the research and shopping of travel products, as they have for decades, but the processes and technology they use will be “fundamentally different”. In particular, Wilson points to the rise of artificial intelligence-led tech to help brands communicate and handle many of the functions they currently have to use when dealing with customers. He says the operations of a travel agent “will eventually be, in many parts, completely automated” by the implementation of new AI technology. Get the full story at Tnooz