In our most recent guide “How to Tackle Disruptive Hotel Trends in 2017”, we discuss the outlook for the global travel industry in 2017 as well as focusing on three major trends and what hotels can do to adapt and thrive. The Rise of Megabrands The travel industry has witnessed huge growth in recent years with consolidation amongst major players giving rise to companies so big and powerful that they are known as “megabrands”. So how can your hotel compete with these? Get the full story at ReviewPro