It’s a tough slog with much potential. TripAdvisor is playing the long game on this; let’s talk next year at this time to see how the game works out. Adam Medros, TripAdvisor’s global head of product for the last three years, has been at the company for about a dozen years. Medros has been through numerous product launches ranging from mobile apps to metasearch three years ago, but he says the current transition into becoming a booking site “is one of the harder products I’ve ever worked on at TripAdvisor.” “It’s hard work,” Medros says. “Maybe harder than we thought.” Get the full story at Skift