At the National Tour Association’s (NTA) recent Travel Exchange in New Orleans, Mario X. Carrasco, managing partner of Burbank, Calif.-based ThinkNow Research, presented new research that underscores the opportunities. Research highlights - Upscale and affluent Hispanics take more vacations annually than their non-Hispanic counterparts. - Hispanics of all income levels are more likely to travel by air and to travel with family members, factors that contribute to their spending more on vacations. - Hispanics are more likely to use the services of agents and tour operators than non-Hispanics. Get the full story at Travel Market Report