STR SVP for lodging insights Jan Freitag said the month's occupancy level was the highest for any October on record. Hurricanes Irma and Harvey, which made landfall in September, fueled increased demand for displaced persons and aid workers in Texas and Florida. Houston reported a 32.6 percent year-over-year spike in occupancy to 83.8 percent, while Miami saw occupancy rise 11.3 percent to 74.6 percent. In January, hoteliers voiced concern at the Americas Lodging Investment Summit that occupancy would decline in 2017 and into 2018. That would have made revenue per available room growth reliant on ADR growth. Instead, hoteliers are seeing occupancy grow higher than forecast, and yet they're still unable to grow ADR as much as expected. That was true in October, as well as in most months during 2017, according to Freitag. There are a few theories on why, during times of high demand, hoteliers don't have the same pricing power they've had in previous cycles, chief among them being Airbnb. But whatever the cause, it could mean this business cycle for hotels will look nothing like in the past. Get the full story at BTN Read also "North American hoteliers end 2017 strong"