One way will be through Agent Snapshot - agent profiles that include agents’ specialties and client reviews. Vacation.com has a team of writers who will interview agents and write their profiles, according to Tiffany Glass, chief operating officer for Vacation.com and Travel Leaders Leisure Group. In addition to providing editorial help to agents, Vacation.com has professional photographers to take headshots at all events it holds for agents. “The key, from an optimization perspective, is to make sure the profile is localized, specialized and inspired,” said Glass. Owners and managers will review the profiles. Get the full story at Travel Weekly