VibeAgent, a new travel 2.0 website that combines user reviews, meta-search, and social networking to help people find the perfect hotel at the perfect price, has announced a seed round of financing and appointed Trip Davis, President and CEO of TRX Inc. to its Board of Directors.

VibeAgent.com helps people make better hotel booking decisions. Site members share hotel reviews and recommendations across their social network of friends, colleagues, and groups. The reviews and social connections on the site in turn drive VibeAgent's proprietary social search algorithm, which serves up personalized hotel recommendations in the order they are likely to appeal to the user. VibeAgent's meta-search engine gathers rates and availability for over 100,000 hotels worldwide from many of the leading hotel and travel web sites, so users can also book their chosen hotels at the best available prices.

Mr. Davis is CEO of TRX, a technology company that provides transaction processing and data integration services to the travel industry worldwide. TRX's clients include travel agencies, corporations, travel suppliers, government agencies and credit card issuing banks, and employs more than 800 people in North America, Europe, and Asia.

Mr. Davis will join existing board members Adam Healey (co-founder and CEO) and Charles Seilheimer (co-founder, President and CFO) in shaping the future direction of the company. The investment round will be used to finance the growth of the business. The size of the round was not disclosed.

"I'm very excited about VibeAgent. I?m getting involved because of my confidence in the management team's leadership and their ability to execute on the opportunity, said Davis. The business model is solid and addresses an obvious need in the market. It?s time for the next generation of web 2.0 hotel review and booking. It?s all about ease-of-use, user-generated content, social networking, and access to the best prices. Adam and Charles have put together a special combination of search technology and a very compelling user experience."

"Trip is a perfect fit for VibeAgent, said Healey. His experience in building successful companies from the ground up, working closely with the leading players in the online travel industry, and leveraging the significant technological changes that are shaping our market are the exact qualities we were looking for in a board member and investor."

Related Link: VibeAgent (closed beta site)