Register for the presentation, which is on Wednesday, October 26, 2011 from 2:00 PM – 3:00 PM EDT and presented by Lisa Klueppel, VIZERGY’s Director of Online Acquisition Marketing, and Philip Faircloth, Director of Client Marketing Services. Both Klueppel and Faircloth, members of the VIZERGY Speaker’s Bureau, have extensive industry experience, providing them great insight into the many aspects of social, mobile and local hotel Internet marketing. Lisa’s tenure at Google and Phil’s extensive online marketing management of upscale independents and brands such as Carlson, Best Western, Hilton and Marriott, mean they’ll be able to provide key takeaways and real examples of how hoteliers can optimize social, mobile and local efforts to enhance online visibility and revenue. “VIZERGY understands the value of staying up to date on the latest topics and trends that affect the industry,” states Faircloth. “We work diligently to bring developments in social media, mobile web and local search to our clients, so that they can better promote their unique properties and outperform the competition.” The Webinar will get into details and provide real industry examples on the hottest channels in online marketing. The presentation will detail different social media outlets, consumer dialogue, reviews and general tips for hoteliers on how to jumpstart their social media presence. The live presentation will also address the sharp rise of mobile as a primary, and sometimes preferred, travel shopper booking channel, as well as discuss the popularity and importance of consistent local listings. Related Link: Vizergy