In keeping with annual trends, says comScore Media Metrix, January saw significant increases in visitation to tax, travel, careers and real estate sites. Heightened interest in tax software and Microsoft's Vista boosted traffic to the Computer Software category, while speculation about 2008 Presidential candidates drove traffic to politically-oriented sites.

Jack Flanagan, executive vice president of comScore Media Metrix, said "As we've witnessed on an annual basis, consumers turned to the Web at the beginning of the year in a very utilitarian fashion, with an eye toward planning."

he Hotels/Resorts category experienced a 29-percent boost in visitation, led by Walt Disney Parks & Resorts Online with 6 million visitors and Hotels.com with 5.2 million visitors. Travelocity grew 55 percent to 11.8 million visitors, while Expedia led the Online Travel Agents category with 25.4 million visitors.

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