A new generation of travel technology spearheaded by the sharing economy, and, more specifically, Airbnb is going beyond changing traveler behavior to disrupting an entire industry, which is why it was named by Inc. as the 2014 Company of the Year. What has propelled Airbnb’s success, however, isn’t merely that it has created a marketplace for property owners to offer one-of-a-kind personal accommodations to travelers. It’s that the company has altered travel behaviors with an experience that offers a clever use of technology, a better perceived value for travel dollars and an individualized travel experience for travelers. There’s no reason hotels can’t provide travelers the same level of convenience and many are leading the charge already. Here are three opportunities to learn from Airbnb’s model. Get the full sory at Sabre Hospitality Solutions