One global hotel chain thinks so and sent a memo to some of its properties arguing that Google’s recent update will penalize the entire brand. The memo claims that hotel vanity websites fit Google’s criteria of “doorway pages” and properties who keep or create vanity websites may cause Google to penalize the brand website. Before we go any further, let me calm everyone’s fears – hotel vanity websites are not doorway pages. Here’s why. Although vanity websites may contain similar or some of the content that appears on a hotel corporate brand.com website, they are not considered doorway pages, according to Google. If that was the case, then all OTAs would be considered doorway pages and in violation of Google’s terms and conditions (yet they continue to rank highly in search engine results pages). Get the full story at Leonardo