The two companies unveiled a partnership that could bring more advertising revenue to Yahoo, whose market share losses to Google brought angry words from shareholders at the portal giant's annual stockholder meeting.

eBay approached Yahoo to discuss working together more closely on advertising, said Yahoo Chief Executive Terry Semel. But the multiyear partnership centered on advertising, e-commerce and search will benefit both companies, he told CNET following the shareholder meeting.

"The deal offers great opportunities for both companies to share great assets with each other," Semel said. "It's all about creating more value and a better experience for users as well as for advertisers."

Neither Yahoo executives nor shareholders mentioned the deal at the meeting, but several shareholders complained that Yahoo hasn't done enough to compete.

"It seems like you're being outsmarted by a couple of Stanford dropouts at Google," Edward Abramczyk said in addressing Yahoo's management.

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